Privacy Policy
Welcome to The Fresh Market
This Privacy Policy sets out the basis on which any personal data, including but not limited to payment details and other information we collect from you or other sources or that you provide to us ("Information") will be handled by us in connection with your access and use of www.thefreshmarketdubai.ae, and/or The Fresh Market mobile application (collectively, the "Platform"), services and applications (collectively, the "Services"). We understand the importance you place on the Information, and we are committed to protecting and respecting your privacy. Please read the following carefully to understand our practices regarding your Information. By using our Services, you agree to the handling of your Information in accordance with this Privacy Policy.
References in this Privacy Policy to "we", "our" or "us" (or similar) are references by The Fresh Market. References to "user" or "you" (or similar) are references to you as an individual or legal entity as the case may be.
WHAT INFORMATION WE MAY COLLECT FROM YOU
We may collect and process the following Information about you:
a. Information that you provide by filling in forms on our Platform, including information provided at the time of registering to use our Platform and other co-registrations (e.g. social media logins), subscribing to our Services, posting material or requesting further services;
b. the Information you provide when you enter a competition or promotion via our Platform, provide reviews, testimonials or feedback on our Platform;
c. Information you provide us, or that we may collect from you, when you report a problem with our Platform;
d. a record of correspondence if you contact us;
e. general, aggregated, demographic and non-personal Information;
f. if you download or use our mobile application, we may have access to details about your location and your mobile device, including a unique identifier for your device;
g. details of transactions you carry out through our Platform and of the fulfillment of your orders;
h. details about your computer, including but not limited to your IP address, operating system and browser type, as well as information about your general internet usage (e.g. by using technology that stores information on or gains access to your device, such as cookies, tracking pixels, web beacons, etc., (together, "Cookies"));
i. your email address from a third party if you indicate that you have consented to that third party sharing your Information with us; and
j. any other Information we consider necessary to enhance your experience on the Platform.
HOW WE WILL USE YOUR INFORMATION
We may use Information held about you in the following ways:
a. to provide you with information, products or services that you request from us or which we feel may interest you, where you have consented to be contacted for such purposes;
b. to provide you with location-based services, such as advertising, search results and other personalized content;
c. to improve our Services and to deliver a better and more personalized service to you;
d. to ensure that content from our Platform is presented in the most effective manner for you and the device you use to access our Platform;
e. to notify you about changes to our Services;
f. for any other reason which we deem necessary to enhance your experience of the Platform;
g. to administer and manage our incentives programs and fulfill your requests for incentives, and/or to allow you to participate in sweepstakes and to notify you if you are a sweepstakes winner.
TO WHOM WE MAY DISCLOSE YOUR INFORMATION
Information about our customers is an important part of our business. We share your Information only as described below and with businesses that follow practices at least as protective as those described in this Privacy Policy:
a. Marketing and Promotional Offers. We may use your Information to provide you with information about goods and services which may be of interest to you and enhance your Platform experience, service messages, new features, enhancements, special offers and events of interest. We may contact you via various channels, including without limitation emails, push notifications, web notifications, post, telephone, in-app messages and news feed cards.
You may be asked to provide additional Information to participate in some of our market research activities, including competitions and promotions. For example, if you win a competition, you may be asked to provide further personal data to establish your eligibility and provide you with the prize. This Information may be collected by us or our co-sponsors or vendors for the promotion. Note that you should review such third parties’ privacy policies to see how they may use any information that they collect.
b. Protection of Our Platform and Others. We release account and other Information when we believe such a release is appropriate to comply with the law and law enforcement investigations and to protect the rights, property or safety of our users or others. This includes exchanging information with other companies and organizations for various reasons, such as fraud protection and credit risk reduction.
HOW WE STORE YOUR INFORMATION
The Information that we collect from you may be transferred to, and stored at, a destination outside of the UAE. It may also be processed by staff operating outside the UAE who work for us or for one of our suppliers. We will store your Information for as long as necessary to fulfill the purposes indicated in this Privacy Policy or as otherwise permitted or required by law. Your Information may be transferred, stored, processed and used by our affiliated companies and/or non-affiliated service providers in one or more countries outside your originating country. Your payment details may be transferred to and stored with our affiliated companies in order to, among other things, process your payment details and provide support services to you.
WHAT SECURITY MEASURES WE APPLY
We maintain commercially reasonable technical, administrative, and physical safeguards to ensure your Information is treated securely and in accordance with this Privacy Policy, and to protect against unauthorized access or alteration to, disclosure, or destruction of your Information. We may, for example, use encryption technology to secure your Information during transmission to our Platform as well as external firewall and on-host firewall technology to prevent network level attacks. Only those authorized employees, contractors, and agents who need to know your Information in connection with the performance of their services are allowed to access this Information.
It is important for you to protect yourself against unauthorized access to your password and to your devices used to access our Services. You are solely responsible for maintaining the security and confidentiality of the information you hold for your Information, including, without limitation, your user name and password, and for any and all activity that occurs through your account as a result of your failure to keep this Information secure and confidential.
Unfortunately, the transmission of information via the internet is not completely secure. Although we will do our best to protect your Information, we cannot guarantee the security of your Information transmitted to our Platform and any transmission is at your own risk.
WHAT IF WE CHANGE OUR PRIVACY POLICY?
Our business changes constantly, and our Privacy Policy may therefore also need to change. We will post the current version of this Privacy Policy on the Platform and each such change will be effective upon posting on the Platform or upon the date designated by us as the "effective date".
It is your obligation to regularly check the Privacy Policy. Your continued use of the Platform following any such change constitutes your agreement to this Privacy Policy as so modified.
HOW YOU CAN CONTACT US
If you have any concerns about your information on the Platform, please contact us at care@thefreshmarketdubai.com with a thorough description, and we will do our best to resolve the issue.
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